The packaging design depends on the choice of material. It lays the basis of your product presentation. Material can be a simple element of the designing process, but choosing the right option is an overwhelming task. Your product success very much depends on the material because it results in high visual appeal and quality texture. […]
Often overlooked, custom packaging plays an essential role in enhancing the customer experience and influencing them to purchase your products. It is the presentation of your product and brand in the crowd. When designed rightly, cosmetic printed packaging provides you an opportunity to leave a lasting impression on the targeted audience. It is the first […]
Every product you sell in the market needs packaging. It is the first physical touch-point, it is your billboard, and it works hard for you. Moreover, almost 70% of customers admit that customization and personalization compel them to make the purchase. To stand out in the market and boost sales, discover the best practices to […]
A recent study has proved that lightweight and smaller packages are affordable and offer convenience to the customers. When it comes to custom packaging, a small reduction in the inches can improve your bottom line. Oversized or poorly designed boxes may have several side effects on your business. You will end up paying more than […]
The cosmetic industry is a saturated place with hundreds and thousands of brands competing for customer attention. Big brands have a strong place in the market and are well-recognized by the buyers due to their unique packaging designs. Whether you are a big or small brand, custom packaging is extremely curial for your business to […]
Designing cosmetic packaging is an exciting process. From the very start to the last, everything needs to be on point. Every brand needs an ideal solution that makes customers feel connected to the brand and showcase the product exceptionally. Cosmetic products are all about making you feel good about yourself, and their packaging should make […]
Custom packaging is a useful innovation for every industry. Before this, not many options were available for wrapping the products and companies faced a lot of problems because of this. So they came up with a solution to use custom printed boxes to make their unique brand identity. Before this, simple cardboard was used for […]
Not everyone shop based on logic and practicality, a lot of subconscious goes in while choosing the product. An effectively designed packaging role has a crucial role to play in a customer’s purchase decision. Almost 80% of purchase decisions are made on the spot and in the stores. A creative packaging solution meets customer’s expectations […]
One thing which every woman loves to carry around is her favorite lipsticks. With an amazing array of choices available for lipstick in the cosmetic market, it has become difficult for customers to agree on one option. One thing which influences the customer purchase decision is the packaging design. It is a fact that how […]
Product packaging is the ultimate value to add value to your business. It only presents your product on the shelves effectively, but it also has a positive influence on the customer purchase decision. So, try your best to make your product get noticed on the store’s shelves. Once you have a better understanding of what […]
It is quite easy to spot the product of a big brand even from miles away. The reason is brands put effort into designing a unique and innovative packaging solution. Why can’t businesses use simple brown boxes to package and ship products? There is an endless list of the reasons. A customized solution not only […]
Are you tired of seeing your sales fall with each passing day? Despite having a high-quality product and a good marketing strategy, you are still not achieving the set goals. Take a moment and consider all your efforts to figure out what you are doing wrong. One of the biggest reasons why most cosmetic brands […]
