Ever go shopping, and you pick an item only because of how appealing its packaging is? It mostly happens when you have no intention of buying the product. Store owners use the trick of presenting products in eye-catching packages to integrate the customer’s interest and convince them to purchase, even they have no desire of […]
The cosmetic industry is prospering as the use of cosmetics is increasingly popular in the modern lifestyle. These are a crucial part of everyday routine. Products like soaps, face wash, facial, shampoos, creams, lotions, etc. are available for daily usage. These items vary in sizes, shapes, functions, costs but altogether come under one category. For […]
One of the most important aspects of any company’s packaging is its ability to minimize waste and maximize recycling options. In this article, we’ll explore some innovative ideas for cosmetic boxes that are both attractive and sustainable. The beauty industry has been at the forefront of developing creative solutions for reducing plastic consumption and embracing […]
Custom packaging has a significant impact on the cosmetic business. For many brands, keeping customers on board can be challenging. Almost 50% of the brands shut down in their first year. Having a high-quality product is not enough; you need a customized solution to draw customers. Anything custom made is better than a standard solution, […]
Product packaging has a significant role to play in product branding and marketing. From communicating your brand message to making a lasting impression, a good design has the potential to make customers choose you. It is critical to draw customers with thousands of brands waiting for attention on the shelves. Custom packaging can be a […]
Do you still think that a high-quality product is enough to compete in the crowded cosmetic market? If the answer is yes, you are traveling in the wrong way. Well, in this digital and modern world, packaging holds great importance not only for customers but also for the business. Think of the custom packaging as […]
At last, the controversial year 2020 has ended, and we have entered into a new decade with a lot of hopes. The coming year has come with food for thought for the new packaging era. The cosmetic industry is looking at some of the very interesting trends to follow. The year 2020 has some everlasting […]
Custom packaging is a crucial part of the business. It helps you to set your brand apart and also provides an excellent experience to the customers. When done in the right way, it can make you win over customers and turn them into raving fans. It might seem an easy job to do, but you […]
Admit or not, packaging plays a significant role in making a product or brand successful. It is the first interaction of customers with the brand, and you should not miss this opportunity to leave a lasting impression on them. It not only needs to be an exciting experience for the customers, but it should also […]
Choosing the right packaging material is more difficult than it seems. From the box structure to the type of material, there are many different options available to consider. Before making the final decision, take a moment, and take the cost and budget into consideration. One more thing to think about is the product weight and […]
The global cosmetic industry is growing at a fast pace as each year thousands of brands try their luck in the market. But many of them failed to make their mark. The main reason behind the failure is the poorly designed packaging. In 2021, there is a shift towards customized, smaller, and portable packaging. Minimalist […]
Have you been using the same marketing strategy for years now? Now it’s time to update your packaging strategy to the current trend and meet the consumers’ demands. Unfortunately, some businesses ignore the Custom Boxes and they feel content for having the same strategy for years. It is a fact that modern consumers’ are more […]
